That's where we can provide support. It’s even more important when working directly with brands. They might not have a huge amount of experience in sound. The agency role seems to have changed with the rise of the integrated producer who can be spread across different projects, TV one day, to print the next. It helps to have someone who is fully involved in the job available at all times. They v alue our knowledge and experience. Lindsay> It has been extremely well received by agency producers. LBB> What kind of feedback have you been getting from clients? We can bridge the gap between client and engineer to allow the engineer to focus on the creative. This is especially helpful with the more complex, intricate sound design briefs. Sarah> Our main aim is to smooth the creative process between agency producer and engineer. The personal relationship is key to make sure the jobs run smoothly and the end result of the work is high quality. We also each have a dedicated set of clients. Tilly> Each job has a dedicated audio producer and they will be involved in the initial briefing all the way through to file delivery. Practically speaking the biggest difference has been that we now sit with the engineer and client as much as we can so that our knowledge for each job is complete. It changed the way we ran sessions and that has continued. The pandemic in particular really helped to break down walls and increase our involvement at every step, because all of a sudden we were thrown into a world of remote working. The success of our remote sessions was largely down to our producers, ensuring we maintained the highest level of detail and communication that people were used to when sat in the studio. We've gradually developed that to offer full client and creative support throughout the whole process. Lindsay> We’ve always had bookings coordinator roles. LBB> How has Clearcut Sound’s production offering evolved? I have been at Clearcut Sound for three years now. I was working freelance at a neighbouring sound studio when I saw a role open up here. Once I graduated I dived straight into freelance running on set for commercials, indie shorts and feature films. Sarah> I specialised in sound at university. The organisational side of the role is important because if that’s done well, it creates a space for new and exciting ideas to be explored. I even did a voice over job but not in a professional capacity like Lindsay! I was drawn to the overall creative atmosphere and I’ve been learning on the job ever since. I really enjoy getting to explore the clients' creative journey with them. Tilly> I grew up with parents in the industry and spent time at post facilities in school holidays. Fast forward almost 13 years and we're now employee owned and I'm one of the company directors. I loved the atmosphere here and looking to move production side, enquired as to whether there were any opportunities open. So my interest in the audio production process came from that experience really. I’d worked with a few agencies across major brands. Lindsay> I first came here as a voiceover in 2010. LBB> What drew you to a career in audio production and how did your career Clearcut Sound start? Since 2020 Clearcut Sound Studios has bolstered its audio production offering to follow their clients’ journeys every step of the way, providing advice and oversight of the audio post process from start to finish, adding value before the sound session as well as during and afterwards too, offering a dedicated producer per project to keep things running smoothly.īelow, LBB speaks to Lindsay, Sarah, and Tilly about the career journeys, the evolving role of the audio producer, and the boutique experience and expertise that Clearcut Sound Studios offers every client. Producers are integral to ensuring that the cogs of advertising are well oiled and turning and audio producers are now more than ever an important part of the process.
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